Reporting False Advertising To Google?

If you click on your own google ads "Ads by Google" follow the link to "Send Google your thoughts on the site or the ads you just saw" There is a Report Violation option in the form.

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Tell Google What You Think
1. How relevant were the ads to the page you saw them on?

Not relevant at all
Not very relevant
Somewhat relevant
Relevant
Very relevant
Ads were in a different language

2. How useful was the site to you?

Not useful at all
Not very useful
Somewhat useful
Useful
Very useful

Also Report a Violation?

The issue(s) were with
the website
the ads

Did the site you just came from violate any of the following policies? (Select all that apply)

The site encouraged me to click on the ads
The site has pornographic content
The site is hosting/distributing my copyrighted content
The site tried to install something on my computer
The site violates AdSense policies in other ways

Add additional information here:

Did the ads you just saw violate any of the following policies? (Select all that apply)

The ad's landing page doesn't offer what the ad said it would offer
The ad was inappropriate or offensive
The ad appears to be using a trademark/copyright that does not belong to the advertiser
(Please do not use this form to submit trademark/copyright issues, instead use the links below:)

Trademark complaint procedure

Copyright claims procedure

The ad appears to violate AdWords policies in other ways

Add additional information here:

Email address
(optional):
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According to AdWordsAdvisor

"By all means, do contact the adwords support team - and ask them to take a look.When doing so, please be sure to include enough information to ensure that the support person will be able to find the ad(s) in question. At the minimum, please include the keywords searched, and the display URL of the ad. A copy/paste of the entire ad(s) would be even better. "

You can give them a call ot the Dublin office on:
1890943980

Don't expect much from them though.

Dave

Thanks :)

I've contacted them about it and sent them through details of one of the offending ads

Michele

Great. Let me know how that pans out. (Assuming you don't get the standard boilerplate email response).

No worries - they upheld my trademark complaint :)

fair play for actually taking time out to report the ads.. i've come across my fair share of false advertising on google.

i suppose we don't really complain as we're just so used to spam/junk appearing all over the place.

@Chris - the problem with Google is that the issue has to fit their boilerplate exactly, which is why contacting them directly was necessary. If it was as simple as a trademark / copyright violation I could have used one of the normal report forms

@Sean - I'm ever so slightly motivated :)

I contacted the google adwords team and sent them copies of 3 entire ads that violated policy by having no information about the company they were mud slinging against in their headline.

I received a note back saying that although I may think the ads violate policy or are irrelevant to the content of the site they go to, the adwords team will be the party to make that determination and will review ads at their discretion.

The ads were actually slams against my company and showed up on my own website for my customers to see. I did not appreciate google telling me to go away and be quiet, in essence, and wrote them two more times. Neither follow up email received any response and the ads are still showing up on my site costing me who knows how much in lost revenue and lost customers.

Glenn

Are the ads triggered by anything that you might hold the rights to?

Michele

I'm tired of going to "free" something and after imputing all the info a pay/membership page comes up. It's either free or it's not. There is no grey area here.